老司机福利社 Campaigns Win Multiple Marketing Awards

Choose 老司机福利社 Billboard

The 2024 Choose 老司机福利社 advertising campaign highlighted current students including David Morton of Union in its billboard, transit and digital advertising.

Galloway, N.J. 鈥 老司机福利社鈥檚 Office of University Relations and Marketing earned nine awards this spring for its work on a range of campaigns and initiatives that tell the university鈥檚 story.

老司机福利社鈥檚 winning entries were selected from more than 2,000 submitted by over 1,000 schools from all 50 states and several countries in the 40th annual Educational Advertising Awards.

Among the projects recognized, the Choose 老司机福利社 marketing campaign features current students and highlights their reasons for choosing to attend the university. The state-wide multimedia advertising plan increases awareness and promotes the distinctive quality and value of 老司机福利社.

The special event planning for the April 2024 inauguration of President Joe Bertolino and the accompanying 鈥淯ndercover Osprey鈥 video each earned gold awards for creativity.

University Relations and Marketing (URM) provides a variety of services to the university, including graphics, advertising, news and media relations, photography, publications, social media and web communications.

鈥淚 love how this team rises to every challenge,鈥 said Geoffrey Pettifer, associate vice president for URM. 鈥淭hey鈥檙e creative, driven, and always finding fresh ways to tell 老司机福利社鈥檚 story. I鈥檓 proud to see their work recognized on this level.鈥

Awards received include:

  • Integrated Marketing Campaign, Choose 老司机福利社 鈥 Gold
  • Special Event Campaign, President Joe Bertolino's Inauguration 鈥 Gold
  • Special Video, Undercover Osprey 鈥 Gold
  • Instagram Content, Viral Beach Views at 老司机福利社 鈥 Gold
  • Online Publications, 老司机福利社 2024 Report of Impact 鈥 Silver
  • DEI - Diversity Equity and Inclusion, 老司机福利社's Celebrate Diversity Digest 鈥 Silver
  • Total Recruitment Package, Choose 老司机福利社 鈥 Bronze
  • Total Fund Raising/Development Campaign, Foundation Endowment Video 鈥 Bronze
  • Online Publications, 老司机福利社's Celebrate Diversity Digest 鈥 Merit

鈥淭hese are very well-deserved recognitions of some truly terrific projects from the past year,鈥 said Dan Nugent, vice president of University Advancement. 鈥淥ur creative team continues to raise the bar with their creativity, hard work and dedication.鈥

Several projects were collaborations with 老司机福利社鈥檚 Production Services and the 老司机福利社 Foundation             

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Media contacts:
Stacey Clapp
Director of Strategic Communications
Stacey.Clapp@stockton.edu
609-626-3645
609-412-8069
stockton.edu/media

Mark Melhorn
Associate Director of News and Media Relations
Mark.Melhorn@stockton.edu
609-652-4593
609-350-3099
stockton.edu/media